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In 2008, the very year that Steve Jobs launched the iPhone, Florian ‘Doc’ Kaps (the world’s leading expert on spiders’ eye muscles!) was invited to the closing party of the last remaining Polaroid film plant. Rather than raising his glass to a passing technology, Doc offered to buy the factory and revive the process. He believes that the passing of analogue technologies has critically diminished our tactile engagement with our surroundings.
Shot on 35mm film, An Impossible Project is a sensuous and inspiring film about the revenge of analogue, proof that it IS possible, and probably necessary, to “think different”, and a sumptuous invitation to fall in love with real things again.