As creatives, we often put all our energy and passion into creating pieces of work that represent our feelings, aspirations or opinions. But what happens when it comes to communicating what it’s all about to an audience?
Try a different approach to find out in this workshop led by Paul Stevens (Experienced design lead) and Steve Smith (Lead UX) at AutoTrader.
Applying the collaborative ‘Product Box’ technique commonly used in commercial settings for creative work, you will explore what features your audience might think are the most important when it comes to marketing yourself or your work.