People love to hear stories and digital platforms are a great place to tell them. In this session Katie Moffat, Head of Digital at The Audience Agency, takes you through the basics of storytelling and gives you a taster of creative ways in which you can engage with your online audience.
The workshop will cover the following areas:
- What makes a good story
- Digital storytelling tools (written, visual, audio, video)
- Creating narratives around events (to drive interest/signups/buzz)
- Encouraging your communities/audiences to share their stories
- Examples of great storytelling
If you have a laptop or tablet please bring it with you. Not required but desirable.
HOME Digital in association with Virgin Media Business